Upselling to clients is the most efficient way of growing a business. How can you encourage more of it?
It may not seem obvious at first glance, but we repeatedly hear from users that better information helps account managers upsell to clients. How does that work? There are two elements to it.
So what’s the evidence that project management software makes a difference? Here are two comments from Directors using Synergist:
“Upselling takes place now. Before Synergist, we wouldn’t have been able to achieve that. Having the data makes all the difference.”
Founder & CEO
“Empowering the account teams means they can advise the client rather than merely work on the job task. It’s a more consultative relationship, more valuable.
“It’s given them more of a sense of responsibility, more discipline. The team have become much more commercially-minded now. They understand margins. It’s also helped our account managers & account directors earn more from existing clients.”