Synergist has been part of the UK's northern agency landscape for over twenty years. We were founded in Greater Manchester, we're still based here, and the majority of our team live and work in the region. So when the opportunity came to partner with Prolific North for 2026, it felt like a natural fit.
What is Prolific North?
If you work in a creative, digital or marketing agency in the North, chances are Prolific North is already in your inbox. Launched in Manchester in 2013, it's become the go-to publication for news, insights and events across the region's creative economy. With over 120,000 monthly website visitors and more than 32,000 newsletter subscribers, Prolific North connects the people and businesses shaping the North's creative landscape.
But it's more than just a news site. Prolific North runs a packed calendar of events, including the Northern Marketing Festival, the agency From Growth to Gold event, influential roundtable discussions and the flagship Champions Awards. Their Partner programme brings together organisations who want to actively shape and support the creative community, rather than simply observe from the sidelines.
Why this partnership matters
Nick Lane, Commercial Director of Synergist, said: "We're thrilled to be partnering with Prolific North this year. Synergist was founded in Greater Manchester over twenty years ago, so it feels fitting to be working more closely with such an important voice for the creative industries in the North.
"We've spent two decades helping agencies across the UK run more profitable, better-organised businesses, and we're looking forward to sharing that expertise with the Prolific North community."
For us, this partnership is about more than visibility. It's about being part of the conversations that matter to creative agencies, contributing thought leadership on the operational challenges agencies face, and connecting with the businesses we're here to help.
An optimistic outlook for 2026
We recently attended the 2026 Partner kick-off event, and the mood was clear: there are more grounds for optimism in the creative sector than many might expect. Partners came together with an upbeat outlook for the year ahead, ready to collaborate and support the North's digital and creative community.
That optimism aligns with what we see every day at Synergist. Agencies that get their operations right, that understand their numbers and run efficiently, are well-positioned to thrive whatever the economic climate.
What's next
Throughout 2026, you'll see Synergist at Prolific North events, contributing to roundtables, and sharing practical insights on running a more profitable agency. We're looking forward to being part of this community and supporting the creative businesses that make the North such a powerhouse.
Keep an eye on our blog and the Prolific North website for what's coming up.