The Marketing Practice is a global B2B marketing agency established in 2002. They have offices in Oxford, London, New York, Seattle, Munich San Francisco, Denver and Sydney.
We met up with David van Schaick, their CMO & Chief Digital Officer, who talked about managing an agency's time, projects and information.
“Synergist is the best IT investment we have made as an agency, and I would absolutely recommend it to any marketing services business."
“When we set up the business our initial project management systems were very much a home-grown affair. We employed the usual Excel spreadsheets for time recording and project information and tried to extract deeper management information from the composite results."
David revealed, “I can confidently say that within just three months of use we were able to identify key areas in the business which needed attention, and to make positive changes which impacted both on profitability and increased client satisfaction.
Whatever your agency looks like – 10 to 500 people, design to digital –
Synergist can be shaped to the way you work.
See it for yourself.
Synergist consultants, Agency Works, will be in touch to arrange your bespoke demo. Their experience working with hundreds of agencies means they can help you work out what's right for you.