Agencies in Ireland show growth and pre-recession employment

The Institute of Advertising Practitioners in Ireland  have today released their annual census for 2014.

It's an upbeat read from the 45 IAPI members who submitted data:

• They report 13% more new hires in 2013 compared with 2012.
• They have now exceeded pre-recessionary levels of employment.
• 72% of the agencies expect to grow this year.
• Average expected growth is 13%.

Four challenges that agencies do report are:

• Managing the growth of their agency.
• Client profitability.
• Client pressure on margins.
• High levels of staff churn.

The census can be seen in full at https://www.iapi.ie/guides-reports?p=census2014/