Synergist

Synergist

People who check their social media before breakfast

December 5 2014  |  By: Steve Johnson In: News | Blogs

Recent figures by emarketer show the times of day UK internet users check their social media, analysed by age group.

It shows a massive 43.5% of 25-34 year olds who check it before breakfast each day. And only 2% of 18-24 year olds don't check it every single day. 

Social_media_bfast_chart

And another recent study shows that 15-34 year olds in the US use their smartphones for over two hours a day, and aren’t impressed by websites not optimised for mobile.

Mobile_attitudes_chart

 Mobile attitudes key

Digital, communications and marketing agencies take note: this evidence of the speed that things are changing is all ammunition for you to help your clients understand the urgent need to fund projects that meet this pivotal audience's expectations. Otherwise, just think how quickly brands will be left behind...

 

Sources:  

www.emarketer.com/Article/Social-Before-Cereal-Millennials-UK/1011630

www.emarketer.com/public_media/docs/eMarketer_Millennials_Roundup.pdf

 

Synergist mobile app

All your jobs are in hand

Our new App is available to download for Android, iPhone and iPad devices.

iPhone / Android App

The Agency Works

Our exclusive UK implementation partner

Providing on-site demonstrations, training, experience and consultation.

 

Synergist are sponsors of BMC The Business Marketing Club